Holiday marketing can be a huge asset to your company’s exposure. Sure Thanksgiving and Christmas can be used as an avenue of spreading awareness and thanking your customers but what about Halloween? Use these marketing ideas to boost your company’s reach this Halloween:
1.Create a Halloween or Fall theme – Update your logo, website, and social media with fun Halloween or Fall flare! This can go beyond updating your Facebook cover photo. Think outside the boat! Add a pumpkin or ghost to your logo. Sending a happy Halloween email to your subscribers will keep your company top-of-mind and spread the Halloween fun!
2.Hold a promotional contest – Ask your social media followers to submit photos of their pets in Halloween costumes and have everyone vote on their favorite by liking the photo. Give out a fun Promotional Product Halloween basket! This will ensure your company is being noticed by more than just contest participants. Best Costume, best pumpkin carving, best Halloween Dish, or other Halloween themed contests can be fun for you and your customers.
3.Post a photo or video to go viral – Posting a photo or funny video of your staff dressed up in their Halloween garb can spark huge interest and with a little luck, can really go viral. Show your audience your company has a sense of humor and gain more social media followers.
4.Host a Halloween Event – Invite your customers to stop by your office for Halloween inspired hor d'oeuvres and drinks! Take lots of pictures of the fun to post on your social media pages and website!
5.Launch Halloween Special Offers – Go beyond Halloween themed discount coupons for your social media fans - give customers a Halloween gift with purchases or consider bundling different products based on a fall or Halloween theme. Offer free consultations on Halloween to anyone dressed up in a Halloween costume.
The holiday season is right around the corner. Kick off your holiday campaigns with Halloween and get in front of the competition. Give us a call today for all your spooky fun digital marketing!